Evergreen Tote
For EcoThreads Studio, a sustainable fashion collective, our mission was to design a minimal tote that reflects simplicity and eco-conscious living. We focused on a timeless, versatile design that communicates both practicality and modern style while promoting a responsible lifestyle.
SERVICE:
Product Design & Branding
YEAR:
2024
INDUSTRY:
Sustainable Fashion
OBJECTIVE
Our objective was to create a minimal, eco-friendly tote bag that not only served as a practical everyday accessory but also embodied the brand’s values of sustainability and simplicity. The design needed to strike a balance between function and modern style, ensuring it resonated with environmentally conscious consumers.
RESULTS
We created a sustainable, timeless identity for Evergreen Tote, balancing modern aesthetics with eco-conscious values. Neutral tones, organic textures, and minimalist design highlighted the brand’s dedication to sustainability and style.
Working in collaboration with the Evergreen team, we ensured that the visual identity aligned with its environmental mission. By extending the brand system to digital platforms, packaging, and campaigns, Evergreen Tote now resonates with eco-aware audiences and strengthens its market position.
